# Websites for hedge funds and trading firms > A hedge fund or proprietary trading firm's website has to look institutional, say very little that could count as an offer, and still recruit traders, reassure allocators and pass due diligence. PipValley designs and builds these sites with investor-gated areas, careers and trader-recruitment pages, team and governance pages, and disclaimers placed for your counsel to approve. Builds start at $1,490. - Source: https://pipvalley.com/for/hedge-funds-and-trading-firms - Publisher: PipValley - web design studio for prop trading firms - Updated: 2026-10-12 A fund's website is read by allocators doing due diligence, by traders deciding whether to apply, and by a compliance officer deciding what it is allowed to say. Most fund sites solve that by saying nothing at all. We design sites that look like the firm you are building, recruit the people you need, and keep anything that could be a solicitation behind the right gate. ## What can a fund's website say? Far less than a startup's. Depending on how you raise, general solicitation, performance figures and testimonials may be restricted or need specific presentation, so performance usually lives behind an accredited-investor gate or not on the site at all. We design the public site around the firm, team, approach and careers, and build the gate where your counsel wants it. - Public pages: firm, team, approach, careers, contact - Investor area behind a verification gate - Disclaimers and legends as editable copy, placed per page ## How does the site recruit traders? For proprietary trading firms, the website is mostly a recruiting tool. Traders want to know the capital, the payout or compensation model, the risk limits, the desk culture and how the assessment works. A careers section that answers those honestly gets better applicants than a generic jobs board. - Desk and strategy pages without overpromising - Assessment and onboarding steps - Application flow connected to your ATS or inbox ## What do allocators look for? That the firm is real, stable and run by people with a track record they can verify elsewhere: named principals, a registered entity and address, service providers where you choose to name them, and a site that looks maintained. A dated, fast, well-built site is part of operational due diligence whether anyone says so or not. ## The pages the site carries - **Firm and approach**: What the firm does and how, written so it informs without making an offer. - **Team and governance**: Principals, advisers and the entity details allocators verify during due diligence. - **Investor area**: Verification gate, document room links and reporting, where your counsel wants them. - **Careers and trader recruitment**: Desks, assessment, onboarding and the application flow for traders and staff. - **Insights**: Optional research and commentary pages, reviewed under your marketing rules before publishing. - **Legal and disclaimers**: Privacy, terms, regulatory legends and disclaimers as editable copy. ## What we have and have not done Our team runs prop trading businesses, so we know how a trader reads a firm's site and what a payment provider or regulator flags. We have not built a hedge fund's website for a client yet, and fund marketing rules are specific: every disclaimer and gate we build is placed for your counsel to confirm, never written as legal advice. ## The offer - **Launch**: $1,490 build, then $49.99/month care. Live in 5 working days. A firm that looks established on day one. - **Signature**: $3,500 build, then $75/month care. Live in 3 weeks. The site traders screenshot and send to each other. - **Flagship**: from $7,500 build, then $100/month care. Live in 5–6 weeks. Art-directed end to end. Built to be the category reference. - Payment: Build fees are paid half at booking and half at launch (or in three equal instalments). Care plans are billed monthly from launch. Card, bank transfer and USDC accepted. - Approval: You approve the design before anything goes live, with a set number of change rounds included on every plan. Nothing launches until you sign it off. - Ownership: Once the build is paid for, the website is yours: code, design, words and media. Cancel the care plan and we hand over everything so you can host it anywhere. - Extras: Search growth $490/month; Conversion programme $290/month; Payout proof wall $59/month; Extra language $149/month; Competition hub $190/month; Payout social kit $149/month; Motion and 3D $390/month; Campaign landing pages $290/month; Email lifecycle $190/month; Rules assistant $149/month; Dashboard design $490/month; Community build $149/month. ## Questions ### Can a hedge fund show performance on its website? Often only with specific presentation, or only to verified investors, depending on how the fund raises capital and where it is registered. We build a gated area and editable disclaimers; your counsel decides what goes in front of the gate. This is not legal advice. ### Do you build investor portals? We build the gate and the investor-facing pages, and link to your administrator's or data room's portal for statements and documents. A custom reporting portal is a Flagship build or quoted separately. ### Is this for evaluation prop firms or real-capital trading firms? This page is for firms trading real capital: hedge funds and proprietary trading firms that hire traders. Evaluation-model prop firms, where traders pay for a simulated challenge, are our core work and have their own services.