REDESIGN WITHOUT THE RANKINGS DROP
Redesign your prop firm's website without losing rankings.
Most redesigns lose traffic for boring reasons: a renamed URL with no redirect, an FAQ page merged away, a title rewritten into something nobody searches. Prop firms feel it fast, because their best pages are rules and FAQ answers traders search for by name. We plan the move first and design second.
01Redesign
How do you redesign without losing rankings?
We crawl the current site, pull every URL with clicks or links from Search Console and backlink data, and map each one to a new page or a relevant redirect before design begins. At launch we test every redirect, resubmit sitemaps, and watch rankings and errors for 30 days.
- Crawl, map, rebuild, redirect, watch
- Titles and metadata carried over where they rank
- No orphaned FAQ or rules pages
02Redesign
What usually triggers a redesign?
A platform or vendor change, a rebrand, a move off a platform-bundled site, adding futures or crypto, or a trust problem the site needs to answer. Each one changes several pages at once, which is why we treat it as a structured move rather than a new coat of paint.
- Platform migration
- Rebrand or new markets
- Leaving a platform-bundled or page-builder site
03Redesign
What do you need from us?
Search Console access, your analytics, a list of pages you know matter, and your current rules, prices and terms. We do the crawl, the map and the copy, and you approve the design before anything goes live.
Included
What you get.
- URL map of every page with clicks or links
- Redirects tested on the live domain
- Titles, metadata and structured data carried over
- A 30-day post-launch ranking and error watch
- A new design for one firm, approved before launch
Who it's for
Built for firms like these.
Live firms on a page builder, WordPress or a platform-bundled site
Firms changing platform, brand or markets
Features
What goes into it.
FAQ center
Rules pages
SEO and AI search setup
Questions
Asked before every build.
Will we lose traffic during a redesign?
A short dip is common while search engines re-crawl, but a planned migration should recover it. We map every URL with clicks or links, test the redirects on launch day and watch rankings for 30 days, fixing anything that slips.
Can you move us off WordPress or Webflow?
Yes. We rebuild the site in code, carry over the content and URLs that matter, and redirect the rest. If your marketing team edits often, we agree how they will make changes before we start.
Which plan do redesigns use?
Most redesigns are Signature or Flagship, because they include more pages, motion and a film hero. A small site can be redesigned on Launch if it fits within its page limit.
Related
Often paired with.
Prop firm website design
SEO and AI search for prop firms
Prop firm website care plans
A fixed quote in one day
Your firm, built to look inevitable.
Tell us about your models, platforms and markets. We reply within one business day with a scope and a fixed quote.