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Based in Exeter - working across prop trading firms worldwide

Prop firm website · Forex and crypto

Ember Ridge Trading: charcoal and ember.

Charcoal, ember orange and a payout wall that never stops moving. Designed and built by PipValley.

Recorded from the live build.

01On the page

17 sections, top to bottom.

Promo bar with code

Sticky nav with flame-ridge mark

Hero: rating, cycling-market headline and CTAs inside a horseshoe of payout cards, with a live "rewarded today" card and a payout-in-focus card at its two ends, over rising embers

Awards laurels, a "featured in" press marquee and five USP cards

Why Ember Ridge: a swipeable rail of five photo cards, each with its own overlaid mini UI

How it works: glowing hub with three connected step cards

Signature: a trader's journey case study with portrait, drawn equity curve by phase, dated milestones and a total-rewarded card

Plans: six account-size tabs over three programme cards

Earnings calculator with radio sliders

Recent payouts in two drifting rows and a numbered payout-certificate strip

Review wall: four columns mixing photo cards and text reviews

Platforms: five tiles, each with its own drawn platform screen

Ember Academy lesson cards with drawn art

24/7 support desk: agent photo, live chat preview and a language-flag marquee

FAQ with category tabs

Final CTA over an ember mountain ridge

Footer with risk warning

02Decisions

Why it looks like this.

01A horseshoe of payouts

Six reward cards sit on one drawn arc around the headline, lighting up one after another as a spark runs the arc, with a payout-in-focus card showing request, approval and payment times. Proof of payment frames the promise instead of floating at random.

02One trader's seven months, dated

The signature section follows a single simulated account from a $449 fee to six rewards: a portrait, an equity curve that draws by phase as you scroll, dated milestones and a total-rewarded card. It sells the process with specifics rather than adjectives.

03Photo-led warmth

Licensed photos graded to charcoal and ember run through the why rail, the review wall and the support desk, so the firm feels staffed and lived-in, which suits a friendly, mass-market brand.

04A support desk you can see

An agent photo, a chat that types itself and a marquee of fourteen languages answer "will anyone help me at 3am?" before a trader asks.

05A calculator with no script

Two radio-built sliders drive a registered integer property that counts smoothly to the new figure, so the earning-power block feels interactive while the page ships zero JS.

03Palette and type

The brand, in its own colours.

Charcoal

#0E0E10

Ember

#FF6A1A

Glow

#FFB27F

Burnt orange

#C2410C

Review green

#22C27A

Display

Plus Jakarta Sans

Body

Inter

Detail

IBM Plex Mono for figures and labels

A fixed quote in one day

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