Promo bar with code
Prop firm website · Forex and crypto
Ember Ridge Trading: charcoal and ember.
Charcoal, ember orange and a payout wall that never stops moving. Designed and built by PipValley.
Recorded from the live build.
01On the page
17 sections, top to bottom.
Sticky nav with flame-ridge mark
Hero: rating, cycling-market headline and CTAs inside a horseshoe of payout cards, with a live "rewarded today" card and a payout-in-focus card at its two ends, over rising embers
Awards laurels, a "featured in" press marquee and five USP cards
Why Ember Ridge: a swipeable rail of five photo cards, each with its own overlaid mini UI
How it works: glowing hub with three connected step cards
Signature: a trader's journey case study with portrait, drawn equity curve by phase, dated milestones and a total-rewarded card
Plans: six account-size tabs over three programme cards
Earnings calculator with radio sliders
Recent payouts in two drifting rows and a numbered payout-certificate strip
Review wall: four columns mixing photo cards and text reviews
Platforms: five tiles, each with its own drawn platform screen
Ember Academy lesson cards with drawn art
24/7 support desk: agent photo, live chat preview and a language-flag marquee
FAQ with category tabs
Final CTA over an ember mountain ridge
Footer with risk warning
02Decisions
Why it looks like this.
01A horseshoe of payouts
Six reward cards sit on one drawn arc around the headline, lighting up one after another as a spark runs the arc, with a payout-in-focus card showing request, approval and payment times. Proof of payment frames the promise instead of floating at random.
02One trader's seven months, dated
The signature section follows a single simulated account from a $449 fee to six rewards: a portrait, an equity curve that draws by phase as you scroll, dated milestones and a total-rewarded card. It sells the process with specifics rather than adjectives.
03Photo-led warmth
Licensed photos graded to charcoal and ember run through the why rail, the review wall and the support desk, so the firm feels staffed and lived-in, which suits a friendly, mass-market brand.
04A support desk you can see
An agent photo, a chat that types itself and a marquee of fourteen languages answer "will anyone help me at 3am?" before a trader asks.
05A calculator with no script
Two radio-built sliders drive a registered integer property that counts smoothly to the new figure, so the earning-power block feels interactive while the page ships zero JS.
03Palette and type
The brand, in its own colours.
Charcoal
#0E0E10
Ember
#FF6A1A
Glow
#FFB27F
Burnt orange
#C2410C
Review green
#22C27A
Display
Plus Jakarta Sans
Body
Inter
Detail
IBM Plex Mono for figures and labels
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