Sticky nav with a live markets status
Prop firm website · Crypto evaluations
Kestrel Prop: chrome and acid.
Liquid chrome type, acid lime and a scrolling marquee of payouts. Designed and built by PipValley.
Recorded from the live build.
01On the page
19 sections, top to bottom.
Hero: headline and a quick-start price strip docked beside a chrome gyroscope in a targeting reticle, with a live terminal
Two crossing payout marquees
Proof stats that count up
How it works: three chamfered step cards, each with its own mini UI
Markets board: crypto pairs with sparklines, spreads and leverage
Choose your arena: MT5, cTrader, TradingView and Match-Trader, each with its own terminal screen
Pricing table: two programs by five sizes
Scaling plan: stepped stage cards from $25K to $1M
Payouts: certificate carousel and live ledger
Rules grid with a drawdown gauge
No-gimmicks comparison against typical terms
The Night Shift: academy podcast episodes
Community: Discord and YouTube twin cards
Ambassador (signature): a sim-racing driver with a race HUD over his rig
Review wall with photo portraits, payouts and flags
FAQ
Final CTA in liquid chrome
Footer with a chrome wordmark and risk disclosure card
02Decisions
Why it looks like this.
01A chrome gyroscope that never stops
Three CSS-3D chrome rings spin on different axes around a lit core inside a rotating reticle. It is the one strong object a crypto audience remembers, built without a single image.
02The ambassador, the signature
A sim-racing driver sponsored by the firm, shown through his rig with a live lap HUD and a chrome race number. "Reaction time is a trade" ties the sponsorship to how crypto traders work.
03Arena screens that are not the same
Each platform card draws its own terminal: an MT5 chart with watchlist and order ticket, a cTrader depth-of-market ladder, a TradingView chart and a Match-Trader mobile layout.
04A podcast and a server
The Night Shift episodes and twin Discord and YouTube cards give the firm a community voice, the way the biggest firms show theirs.
05Liquid chrome type
Headline accents, stats and the wordmark use a flowing metal gradient with a lime sheen, a premium finish next to the acid lime.
06Chamfered everything
Buttons, tabs, cards and certificates share one cut corner, a small detail that makes the whole system feel engineered.
03Palette and type
The brand, in its own colours.
Night black
#060606
Acid lime
#C6FF3D
Liquid chrome
#D9D9D2
Bone ink
#F1F1EC
Graphite
#0D0D0D
Display
Unbounded
Body
Space Grotesk
Detail
JetBrains Mono for tickers, labels and the terminal
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