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Based in Exeter - working across prop trading firms worldwide

Glossary · The website

FAQ center

  • Also called
  • help center
  • FAQ page
  • knowledge base

What it means

In a prop firm, the FAQ center does three jobs: it deflects support tickets, it answers the questions that block a purchase, and it is a large source of search and AI assistant traffic for rule-specific queries.

Useful FAQs open with a direct one-sentence answer, then give the detail and a worked example. They are grouped by the trader's journey (before buying, during the evaluation, funded stage, payouts) and each rule answer links to the canonical rule.

FAQs are often where outdated rules survive. Generating rule answers from the same data source as the pricing table and rules page prevents contradictions.

Related terms

Read these next.

The website

Rules page

A prop firm rules page is the single, canonical explanation of every evaluation and funded-stage rule, with definitions, worked examples and an update date.
The website

Pricing table

A prop firm pricing table lists each program and account size with its fee and core rules side by side, so traders can compare and buy without opening the rules page.
The website

Schema markup

Schema markup is structured data, usually JSON-LD using schema.org types, that tells search engines and AI systems what a page describes, such as an organization or product.
Marketing

AI search and GEO

Generative engine optimization (GEO) is the practice of making content easy for AI assistants and AI search features to find, understand and cite accurately.
The website

Trust center

A trust center is a website section that gathers a prop firm's company details, payout proof, policies, disclosures and review links in one place for traders and partners.

On your website

Where this shows up on a prop firm site.

Feature

FAQ center

An FAQ center with one page per answer: searchable, linked from the pricing table and rules, and written so search engines and AI assistants can quote it.
Feature

SEO and AI search setup

The files and structure search engines and AI assistants read first: crawler access, structured data, llms.txt, markdown mirrors and IndexNow.
Tool

Prop Firm Website Grader

Score any prop firm website on speed, trust, pricing clarity, rules clarity and AI-search readiness.

Looking for a prop firm to trade with, not a website? Compare firms on PropFirmPal, the comparison site our founder owns.Go to PropFirmPal →

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